Sneakin'

How we created the Netherland's biggest exclusive sneaker brand

2022

2022

2022

UX/UI Design

UX/UI Design

UX/UI Design

360 Brand

360 Brand

360 Brand

Sneakin offers a one-of-a-kind experience by combining exclusivity with accessibility. Our curated collection of exclusive sneakers sets us apart, while our core values of progression, trust, and community drive everything we do. We’re here to foster a strong, inclusive community where members feel valued and connected, all while gaining access to the most coveted sneaker drops.

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Project

We started this project from the ground up, shaping the brand’s strategy, values, and tone of voice. From there, we created a bold visual identity that reflects its personality. To bring it all together, we built a custom Shopify Plus store designed to align seamlessly with the brand and its goals.

Solution

We developed a unified brand strategy, values, and visual identity, complemented by a fully custom Shopify Plus store. The design and functionality were carefully tailored to reflect the brand’s personality, engage the audience, and meet business goals. Since exclusivity and accessibility were key characteristics, we ensured these traits were evident across every touchpoint—from how the brand shares and launches products to how it connects with its community and handles customer service.

Exclusivity needs authenticity

We designed a unique logo hangtag that guarantees authenticity. Once removed, it voids the return policy—just like clothing tags. Plus, it doubles as a cool keepsake for the Sneakin community, turning into a stylish keychain accessory.

Exclusivity needs authenticity

We designed a unique logo hangtag that guarantees authenticity. Once removed, it voids the return policy—just like clothing tags. Plus, it doubles as a cool keepsake for the Sneakin community, turning into a stylish keychain accessory.

Exclusivity needs authenticity

We designed a unique logo hangtag that guarantees authenticity. Once removed, it voids the return policy—just like clothing tags. Plus, it doubles as a cool keepsake for the Sneakin community, turning into a stylish keychain accessory.

Design is where intelligence becomes visible.

Design is where intelligence becomes visible.

Design is where intelligence becomes visible.