NS
Rewarding loyalty with a festive experience
Client info
Project
Meet all the travelers through NS Wintercity. We embraced the holiday spirit together with NS and unveiled a jolly virtual advent calendar: NS Wintercity. If you're an NS subscriber, embark on a magical journey through NS Wintercity in December and unwrap delightful surprises every day.
Solution
Every day, users had the opportunity to explore more of the daily travels throughout the festive December month. The experience was designed to engage and delight, offering fun interactions, challenges, mini-games, and heartwarming traveler stories. With daily prizes to be won—culminating in the chance to win an entire year of free travel—it was an immersive and rewarding journey that kept users coming back for more.
