ESSO Extras

Loyalty campaign for Esso

2024

2024

2024

UX/UI Design

UX/UI Design

UX/UI Design

Campaign

Campaign

Campaign

Klant info

Project image

Project

Esso Extras rewards customers for using Esso’s services and products. For the 2024-2025 end-of-year campaign, the goal was to celebrate and reward loyalty in a fun and engaging way, encouraging customers to return and participate in an interactive experience.

Solution

By combining digital interactivity with real-world rewards, the campaign transformed loyalty point collection into an engaging, suspenseful experience, driving excitement and increased participation at Esso stations.

Keys went flying

The campaign was a massive success—some people went all out and collected hundreds of keys! Can you imagine?

Keys went flying

The campaign was a massive success—some people went all out and collected hundreds of keys! Can you imagine?

Keys went flying

The campaign was a massive success—some people went all out and collected hundreds of keys! Can you imagine?

Design is where intelligence becomes visible.

Design is where intelligence becomes visible.

Design is where intelligence becomes visible.